posted by Debra on May 8
We’re going to talk about the plan in your business. What you have to do is start first. You have to get ready and this is about strategic planning.
You need to create a business. You have to have a solid foundation. Imagine if you were building a house and you didn’t have a solid foundation for that house. How long would that house stand? If you didn’t have that solid foundation, it wouldn’t work. Would it? It would knock over if the wind blew. If you build a solid foundation first, it’s the first step of putting in the infrastructure. Then you can grow it and it will withstand the test of time. So this is what strategic planning is for your business.
Remember you don’t want to fire then aim and forget this process. This is what is going to keep you on track. This is what’s going to keep your focus. This is what’s going to help you make decisions on where to spend your time. Because if you have a plan in place and somebody presents an opportunity to you, you can say, “Ok, let me see if this works within my plan.”
Debra
posted by Debra on May 6
You know, when I work with all these millionaires and billionaires, there’s one key thing that I ask them. I say, “How do you know? You know, what is the secret here?” There is no secret except that they took action. And what they told me is that you have to learn to be comfortable being uncomfortable. You have to learn to get use to butterflies in your stomach because you’re afraid of stepping off the edge and seeing where that step is going to take. Because you don’t know what’s down there. You have to trust. It’s ok. When you have butterflies in your stomach, you know you’re taking action and growing. That’s your bench mark. If you don’t have butterflies, you better get them.
You need to surround yourself with a mastermind team. Did you know that the recipe for success, the key to success is when a master takes a protégée, an apprentice and they show them how to do it, they tell them how to do it and then they make them do it. That is the most successful learning structure in the world. And it’s been around for years, into the B.C. years. Think about that. When you surround yourself with a mastermind team, you are getting the information that you need to sharpen your sword and continue rising up to the top. You surround yourself with like minds and your going to adjust to that life mindset. You want to grow, take yourself to the next level and surround yourself with people who can grow you there. Again, the key here is taking action.
Action is the key to success
Debra
posted by Debra on May 1
We are going to start with the very basics. We’re going to talk about the business and this is where you’re going to get ready. It’s about the planning process. Then we’re going to aim. We’re going to do our market research and find out where we need to aim, what we’re going to do there in marketing. And this is what you do before the product. And then we’re going to hit fire. This is what you’re going to do during the product in creating the product in and of its self.
Once your product is out there then you’ve hit your bullseye if you have planned accordingly to find your target market. And what we’re going to do with that is expand upon once you have those customers and you’ve reached that target market what you can do with them to extract more; to grow your business, to continue to take it to the next level and build upon it.
Marketing is a continuous process all the way around your cycle. It doesn’t start in the beginning and then stop. It continues all the way around your business cycle, in everything that you do.
Debra
posted by Debra on Apr 30
On our Resource Blueprint page, we not only list free tools that we recommend, but we list tools that we have affiliates links for. Meaning we have signed up with some of these tools, these companies as an affiliate, and when we go to refer these companies, we get affiliate commission.
It doesn’t cost our student anything more to use our affiliate link, in fact it is the exact same price. What happens is that the company gives us a commission. The benefit that we teach to our students is, and this is what I want you to say to yours, is that this is win-win.
We would appreciate it if you would sign up through our affiliate links to purchase any tools or resources that you see that you need.
posted by Debra on Apr 28
When it comes to the membership program, this is your opportunity to make that residual or that reoccurring income on a monthly basis, because you are attracting students yourself. People who want to stay involved with you. People want more than your newsletter, more than your e-mails, more than just you’re coaching or your product.
They want you to continue to stay involved with other students and keep growing. That is what membership is about and that is why we created the Membership Accelerator System is one of the other things we created.
Growth through membership, benefits all
posted by Debra on Apr 27
The difference between information and internet marketing is, information marketing is creating products and services that you can provide online or off line. You are not limited.
You can write books, get them published and sell them through bookstores, like Barnes and Noble, and sell them on a shelf. That’s information to marketing. You can go out and speak on platforms in front of audiences, this is information marketing. You can sell your products and services online or offline.
Internet marketing gets a little bit more narrowed. That’s is where your selling your products and services primarily on the internet.
See Debra and team at www.wealthalliancegroup.com
posted by Debra on Apr 26
What I do in my business, with my background, is information marketing. I do a combination of online and offline products and services. I sell or present myself online and or offline. That gives you the greatest opportunity to reach an audience and work with them and also help them to be successful.
You see, I feel like it is too narrow if it is strickly internet marketing, you are missing a large piece of the pie by not offering items, products and services offline.
One of the best things you can do for your company, is to create a getting started course. It is the number one sought after topic in any industry or subject matter. "How To", is the number one topic. It’s the beginning people want. This is the information they want. Don’t worry about trying to be all things to everyone. You have got to get started and you need to make it happen. "Getting Started"; is exactly what you need to call your program.
posted by Debra on Apr 25
I have seen time and time again in this business how manipulative that some information marketers can be because they know how to take advantage of marketing intelligence. They know how to create stories to create the sales, and I don’t agree with that. In fact, there are a lot of people that probably you would be so surprised to hear that this is how they run their business and they are very famous.
I chose not to work with them because I don’t believe in taking advantage of the marketplace. I am teaching you an all my students worldwide to do the same. That is not the place you want to come from. What goes around will come around eventually. You can get much further ahead being genuine, real, and authentic, and attracting the real people to you for your business.
Honesty is always the best policy
posted by Debra on Apr 22
So what are you going to do with your money? Write this down. This is the 10, 10, 10, 70 program. You’re going to give 10% away. This is like tithing. Give 10% away tithing, non-profit, your choice. Then 10% is going to go to learning. Continue to sharpen your swords. Build your knowledge, surround yourself with the right people. Go to the next level.
You’re going to blow 10%. Have fun with it. Get out of that budget mindset. Go to the nice restaurants. Go get a nice car. Whatever you want to do, treat yourself. And invest 70%. This is your financial blueprint. Now you ready to go to the next level.
Your level of success is up to you
posted by Debra on Apr 21
Residual income. Residual income is being an affiliate for others. You’re greatest opportunity first is to have your own products. Why? Because you get a 100% of your money. You control the quality. You control the delivery. You control the relationships.
If you are an affiliate, you can also make money because you don’t have the products. However you are getting a percentage. You can’t control any of those other aspects.
So when you continue on after the product and with your customers, you’re going to look at building more product, bundling it, creating joint ventures, looking at those alliances, speaking engagements. Don’t be afraid to get out here and speak and teach. You want to share yourself. You’re going to create it once and sell it again and again.
