posted by Debra on Feb 10
In 2008 the big product launches will start early and they will be coming fast and furious, they will be better organized than ever before and the pressure to buy them will be more intense than ever. There will be preselling, price drops, special offers and one time offers galore. 2008 will feature some of the best products known to man and some of the worst ever thought up. Some of the launches will feature truly “must have” items but for every one of those there will be 50 launches that are selling something that you will never use. It can be very easy to get caught up in the launch frenzy when everyone is emailing you telling you how good item A, B or even item C is , the forums are full of chatter and people are posting all about how they are getting a new credit card just so they can purchase the offer the minute it becomes available. Spending money on things that you will actually use and will move your business forward is wise and sensible, buying everything that is released is not. If you are building sites for adsense income you don’t need to buy a product that shows you how to make income from producing your own products. When you are ready to start making your own products then that is the time to buy the item.
Yes you may pay more for it 6 months down the line, but you will also be able to find some reviews of the item and see if it really is what you need.
posted by Debra Unplugged on Sep 2
posted by Debra Unplugged on Nov 14
Seminar Promoting Strategies To Fill Your Event and How to Get Cheeks In the Seats By Thinking Outside The Business Strategy 2.1 “ Joint Ventures (Part 2 of 2) If you havent read Part 1 of my Joint Venture strategy, then scroll down to my previous article that I posted yesterday and take a quick gander at it. You dont want to miss any part of this important strategy for your seminar business or any of your businesses for that matter.
Joint Venture vs. Company But Debra what if I found someone and I went through all those reasons you previously stated and strategically it makes sense to join forces shouldnt we just create a company instead? Read the rest of this entry »
posted by Debra Unplugged on Nov 12
Seminar Promoting Strategies To Fill Your Event, How to Get Cheeks In the Seats By Thinking Outside The Buns Strategy 2.0 - Joint Ventures (Part 1 of 2) Oh my darling, will you marry me? No! I will not marry you! I said Joint Venture, not a marriage… not for life! And that my friend is exactly what joint venture (JV) is all about. It is a short term arrangement, not a lifelong partnership, but rather a partnership for a duration of time which is usually not very long depending upon the nature of joint venture. It might also be for a specific project. Read the rest of this entry »
posted by Debra Unplugged on Nov 11
Seminar Promoting Strategies To Fill Your Event How to Get Cheeks In the Seats By Thinking Outside The Buns Strategy 1.0 - Your List Have you ever been asked if you have a list? And I don’t mean for groceries, however that could be another interesting subject for another time. Your List is the names of people in your database that you have acquired or better yet that they opted-in to be part of. There are several ways to grow a list and, you could offer a free report or information, you could sell a low-cost product, joint venture with someone who has a list, etc. Actually, how you grow Your List is not the topic of our conversation at the moment. In fact that is again, another interesting subject for another time so let’s just add it to our grocery list. So, let’s say just for the fun of it that you wanted 100 people in your seminar, it could cost you between $10,000 and $20,000 to get them there. Wow! Imagine the promoters who think they can get 300, 500 or even more people to their event makes you think twice doesn’t it? Well, it should. Done the wrong way this can cost you a lot of money. Now you might think that is pretty good but actually this method of promoting is very difficult, you see you have to spend thousands of other dollars to produce the copy, advertisements, radio clips, etc. And then you are still not ensured that you attracted the right person to your event. Because with this type of promoting, you typically are attracting people who will come for free or a very very low registration price. So you see, already unless you have a great backend (more on that another time, just add it to our grocery list) you have already lost money upfront trying to promote the event and you haven’t even really started. Seminar promoting is not just about getting any ole cheek in the seat.
What I am talking about here is using…
"Your List" to fill events.
Read the rest of this entry »
